k707: Why advertisers support AdSense

Saturday, April 14, 2012

Why advertisers support AdSense

Why advertisers support AdSense Google is the biggest search engine on the Internet. And controls more than 60% of searches on the Internet, and controlled with pay per click advertising (pay-per-click). PPC involves the advertiser paying the price for each click through advertisers appearing in any group. With the increase in its budget, and increase their status, and also increases their status, and get more traffic. This may lead to more than 190,000 companies that choose to advertise with them, and they declared in a number of ways. The first way is through through history in search operations, and the second is through appearing on distributors websites, and the third is through appearing in distributors search results. And advertisers appear in searches, and requests in some cases on this question. Why they chose to advertise with distributors as well? One reason for this is scalability. Those who choose to advertise in the original in the search results, which were obtained on ROI (return on investment) will decide at some point they need to identify other advertising opportunities. With thousands of sites that have the ability to display their ads and advertisers can gain further exposure very quickly. Another reason why advertisers choose to advertise in Google distributors websites is that it is gaining more exposure to them. 60% of Internet users do not use Google, so the advertising can appeal to a wider audience through the selection for the selection of distribution channels. Has many of the users of the site that are looking to purchase a product such as phone, but instead of coming across a website that sells such products, which come across an article. If the article on a website which contains Adsense then inevitably advertisers can use this channel to penetrate their audience. Another reason for the selection of advertisers Adsense is because they trust in Google. The company is famous for being a moral, which are fun to work at the same time providing free services to millions of people all over the world. Advertisers feel that money invested with Google is safe. Although the evolution of cheating and clicking the inevitable disadvantages for advertisers they appear to understand that this is the case that Google wants to stop and hopefully in the end. Advertisers are happy that Google recognizes the problem and exits to provide refunds accordingly. Trust in Google also stems from confidence in the pricing. Is due to pricing by market forces, and therefore advertisers never feel that publishers or images and over-service. This means that as long as advertisers are able to announce that it will continue to do so and if not the rates themselves. Another advantage of the powerful advertisers is that they can appear where publishers promote their service. For example, we can see if you had to look to the publisher who is looking at the benefits of new information technology program. If a software retailer appears on the site and then it will be the likely source of the server on the internet will buy the product. If the surfer is not interested then you can say that they will not click on the ad. Has established a service that Google provides an opportunity for companies of all sizes to advertise. Although the issue of click fraud affects the service is still so regarded widely as the best. New companies are trying to promote themselves on the Internet, while established brands alike choose to attract interest in the service, using the same technology.التراجع عن التعديلات

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